Who we are
Scale Content Inc. was founded in 2016 by storytellers with a single obsession: turn powerful ideas into media properties that can grow without limits. From the start, our mandate was clear, blend bold creative vision with rigorous, data‑driven execution. What began as a two‑person experiment has evolved into a global digital‑media company purpose‑built to scale audiences and impact.
Our operator‑investor mindset shapes every decision, acquisition, and breakthrough. While others chase every fleeting trend, we focus inward, relentlessly refining our craft, our technology, and the edge that sets us apart. That focus is why Scale Content keeps winning.
Today we own and operate more than five authoritative brands across high‑passion verticals such as entertainment, news, royalty coverage, space tech, and human‑interest storytelling. Our distributed team of editors, journalists, video producers, engineers, and growth specialists turns insights into stories that resonate whether that’s a deep‑dive explainer, a real‑time breaking update, or a cinematic short film.
Powered by proprietary technology and a culture of continuous improvement, our mission never wavers: entertain, inform, and inspire audiences everywhere while building sustainable, high‑performing digital businesses.
Curious & Committed.
Our portfolio
Explore flagship titles like The Royal Observer, McGill Media, MEA WorldWide and Starlust, plus new launches that continue to widen our impact.
5M+
monthly readers.
50M+
monthly video views
30m+
what we do
CREATE
INVEST
SCALE
1. Accuracy & Fact‑Checking
Three layer editorial team review .
Claims are verified with primary documents, expert interviews, or peer‑reviewed research wherever possible.
Statistics are dated and linked for context.
Speed never overrides accuracy.
2. Independence & Integrity
Editorial decisions are made without influence from advertisers, affiliates, or investors.
We disclose any material connection (free products, sponsorships, affiliate links) in line with the FTC Endorsement Guides (updated 2023).
Staff must declare and recuse themselves from topics that pose a conflict of interest.
3. Originality & Plagiarism
Zero‑tolerance for plagiarism or wholesale AI‑generated copy.
All quotations, images, and data are properly attributed or licensed.
4. Corrections & Updates
Prompt, transparent corrections appear at the top or foot of the article with a datestamped note.
Readers can flag potential errors via [ editor@scalecontentinc.com ].
Significant updates receive a “Last updated” timestamp in the by‑line.
5. Diversity, Inclusion & Representation
We strive for multiple perspectives in sources and imagery, reflecting the audiences we serve.
All lifestyle, health, and product coverage is reviewed for bias by designated editors or external advisors.
6. Use of Automation & AI
Generative AI may assist with research or copy‑editing suggestions, but a human editor always writes, reviews, and approves the final text.
We label any AI‑assisted visual or data element.
7. Reader Engagement
Comment areas are moderated under our Community Guidelines to foster civil discourse.
We welcome story tips and feedback at [contact@scalecontentinc.com ].
8. Editorial Governance
Our policy is informed by:
SPJ Code of Ethics (seek truth, minimize harm, act independently, be accountable).
The Trust Project’s 8 Trust Indicators on transparency and accountability.
9. Advertising, Affiliate & Sponsored Content
Sponsored stories carry a clear “Sponsored” or “Paid Content” label.
Affiliate links are identified with a disclosure line (“We may earn a commission…”).
Reviews are never for sale; products cannot buy higher ratings.
10. Periodic Review
This policy is reviewed at least once a year and whenever industry standards change.
Last reviewed: July, 2025.
OUR COMMITMENT
We measure success not only in audience numbers but in the clarity of our purpose. Everything we build is anchored by a shared mission, vision, and set of values that shape every headline, hire, and investment decision.
Sustainable Growth
Build audiences, revenue, and talent pipelines that endure - never sacrificing trust for short‑term gains.
Investment Mindset
Allocate capital and attention with discipline; measure everything, improve relentlessly, reinvest in what works.
Dynamic Energy
Move quickly, test boldly, and bring contagious enthusiasm to every story, format, and platform.
Adaptability
Disrupt ourselves before others can - evolving content, technology, and strategy ahead of the curve.